This article belongs to the lore of Ajax.

Bazar

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Bazar
Private
IndustryRetail
Founded20 August 1954; 70 years ago (1954-08-20)
FounderIngrid Dupont
Headquarters,
Number of locations
127
Area served
Worldwide
Key people
  • Jacques Berian (Chairman and CEO)
  • Jean-Louis Durand (CFO)
Products

Bazar is a Merovian multinational retail firm specializing in household products including furniture, kitchen appliances, decorations and home renovation products. The company was founded in 1953 by Ingrid Dupont, entrepreneur and heiress to a Peregrine political dynasty, in the city of the Median in southeastern Merovia, growing over the ensuing decades to become the largest furniture retailer in the Merovian Republic and soon spreading to become one of the largest in Belisaria with locations open on all seven continents as of 2018. The name of the company references the bustling marketplaces of the Periclean world, supporting the brand image of Bazar stores as lively places where a wide variety of household goods are sold. Bazar was originally one of several Merovian companies specializing in furniture design, manufacturing and sales, but has since diversified into its current portfolio of more diverse products related to the household and the home including hardware, tools, and gardening materials, acting on the assumption that consumers of furniture are either new homeowners or undertaking renovations on their living space and will most likely be on the market for a wide variety of household goods and materials for renovation and home improvement, increasing the profitability of Bazar retail locations which cater to all of these related demands at once.