Lesbex
 | This article is incomplete because it is pending further input from participants, or it is a work-in-progress by one author. Please comment on this article's talk page to share your input, comments and questions. Note: To contribute to this article, you may need to seek help from the author(s) of this page. |
| Public | |
| Industry | Clothing Retail |
| Founded | March 8, 2000 |
| Founder | Stella Blayfew |
| Headquarters | , |
Key people | Stella Blayfew (founder) Kirtney Kristen (CEO) |
| Products | Latex clothing clothing pornography sex toys cosmetic and care products |
| Owner | Kirtney Kristen (37%) |
| Website | Lesbex.com |
Lesbex is a Lesbian-based company dealing in the production and usage of latex clothing.
Lesbex is the largest producer of latex clothing in the world, supplying 82% of global latex clothing and 97% of Lesbian latex clothing usage, as well 8% of all Lesbian clothing usage, not counting LesbianClub. Lesbex is also the only supplier of latex clothing to LesbianClub and supplies 70% of latex clothing to the global market, including 98% of latex clothing to Lesbian sex-industries. Lexbex is expected to completely monopolize the Lesbian market, supplying 100% of all latex clothing in the country by the end of 2021 and 19% of all clothing, with a global monopoly of over 90% of all latex clothing by 2025, and posibly 100% of the global market by 2040-2050 according to several analysts.
History
Lesbex was founded March 8, 2000 by Stella Blayfew in Pinkrun, Liberated Lesbians. The company was formed after the largest clothing manufacturer in Liberated Lesbians, Seerton, went bankrupt in 1998.
Lesbex grew incredibly rapidly, from a local latex clothing shop in downtown Pinkrun to the predominant supplier of latex clothing in the Norra Låglandet Commonwealth by 2002. In 2009 Lesbex grew to become the largest supplier of latex clothing in Liberated Lesbians, controlling 53% of the market. By 2012 Lesbex controlled 60% of the market before growth slowed, with Lesbex controlling 63% of the market 2017. With the appointing of Margaret Blayfew as CEO in 2017, Lesbex control of the market fell from 63% to 58%. With her being replaced with Kirtney Kirsten in 2018, growth resumed and by the end of 2020 Lesbex controlled 97% of the market, expected to control the entire market by the end of 2021 as it buys and put competitors out of business.
Blayfew served as the CEO until her resignation in 2017, appointing Margaret Blayfew, her sister, as CEO. Blayfew was regarded as "the person with the least experience and credibility to her name, aside from being the sister of the CEO" and caused the company to loose several billion dollars. Margaret resigned and Kirtney Kirsten replaced her, bringing Lesbex its greatest period of uninterrupted growth since the 2000's.
Self-sufficiency plan
On August 3, 2018, Kirtney Kristen announced a plan to make Lesbex entirely self-sufficient by the year 2035 through producing its own latex and selling products themselves, cutting out the middlewoman entirely and increasing revenue.
The plan called for aggresivly expanding Lesbex's retail presence, producing its own materials, and expanding the umbrella of products offered, including sex toys, pornography, and other articles of clothing.
Retail
In 2006 Lesbex announced the beginning of a chain of retail stores to provide latex clothing directly to the consumer, with the first twelve stores opening in May of 2009. Since 2009 the amount of retail locations has increased from 12 to over 1,000 in 2020, with 70% of stores built since 2018. A further 700 locations have been planned in 2021 and 5,500 additional locations planned through the 2020's, bringing the total of retail locations to over 7,000 by 2030.
Of the 1,012 retail locations in exsistence, 992 are located in Liberated Lesbians, with remianing 20 located in 3 different countries. Of the 6,200 locations planned through the 2020's, 4,000 are planned for Liberated Lesbians, with 1,200 planned for construction in countries where Lesbex already has a retail presence, and the remaining 1,000 to be built in nations without a Lesbex retail presence.
Lesbex announced it would sell its products entirely from the Lesbex website and stores by 2035 as part of its self sufficiency plan, a move putting retailers on edge.
Latex supply
Lesbex recieves 92% of its latex from other, all Lesbian-based, companies, a decrease of 4% from 2020 as the company begins to produce its own latex, with Lesbex expected to produce over 50% of its latex itself by 2025, and be entirely self-sufficent by 2030.
Products
Lesbex designs, manfactures, and sells various recreational, sexual, lingerie, and other types of latex clothing. Lesbex also deals in leather, pvc, nylon, and other types clothing, predominatly skin-tight variants of each.
Lesbex's most popular line of clothing is latex-based, which accounts for 85% of company revenue. These range from basic attire such as shirts, bras, and dresses, to sexualized items such as catsuits.
Lesbex has begun to diversify its products line with the launch of a line of sex toys in 2018, other articles of non-latex clothing in 2017, and a pornographic subscription service featuring lesbian|lesbians in and using Lesbex products called LezbeX. A non-clothing line was launched in 2019, with various skin and hair products and other personal ameneties. From its launch date to late 2020 the revenue brought in by this new product line increased over 5,000%.
Currently, 85% of revenue is generated from latex-based clothing and attire, 7% from personal care and amenities, 5% from non-latex products such as non-latex clothing and sex toys, and 3% from LezbeX.