Tracyn Inc. (Makko Oko)
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| Public Company | |
| Industry | Consumer electronics Software services Online services |
| Founded | January 1, 1992 |
| Founders | Matthew Nissen Robert Nimez |
Area served |  Makko Oko |
Key people | Nicolai Holm CEO & Chairman |
| Website | tracyn.com.mk |
Tracyn Inc., known as Tracyn simply, is a publicly-owned, state-authorized, technology company in the Empire Of Makko Oko. Tracyn is the nation's biggest company by market share, profits and global reach. Tracyn is the most well-known company of Makko Oko internationally and due to what they provide, can service almost any nation without cooperation. In 2022 alone, Tracyn exceeded SLO$800M in revenue domestically, and internationally over SLO$880B. Tracyn is the largest mobile phone manufacturer in the nation, and one of the top 10 in the world, and is the largest manufacturing company by revenue.
Etymology
The name "Tracyn" is Makuri for Fire.
History
1985-1989: The Beginning & Launch of the Tracyn Computer
Matthew Nissen and Robert Nimez were best friends in what existed of primary school at the time. Matthew was the marketer and explorer and Robert was the technological brawns. Robert hand-built the first native Makko Okoan computer system in June 1985, with only a bare motherboard and a custom-produced 0.5MHz CPU. The system ran off of physical chips, to be known as a SOC (system on a chip), and did not have RAM or temporary storage of any medium.
After Robert created it and showed it at a worldwide festival referred to as the Technological Worldwide Convention in 1986, Matthew was able to convince Robert to sell it. The system, referred to as the Nimez-Nissen System, was sold as a group of components for SLO$750. It garnered some attention internationally, however foreigners had created better systems and fell out into obscurity rather quick.
Robert decided to travel to an international institute for engineering in 1987 and review what would set them apart from the competition. He found "[...] limited capability for expansion and little support for external support". Robert took this knowledge and sold his home and live with Matthew to get the funds to develop what would ultimately become the Tracyn I.
The Tracyn I launched after 2 years in development as "The First True Computer, Made By Engineers". It sold for SLO$2,000 and was oriented towards the international market.
1989-1995: The Success of the Tracyn Computer & Founding
Everybody from every nation and area that could afford a Tracyn I bought one, with the biggest consumers and spenders being universities and labs, seeking to test out and use the computer to help speed up research. Within the first 2 years on market, Robert & Matthew made a whopping SLO$5M, a record at a time where Makko Oko was preparing to become a nation and change the way of life there forever.
On January 1st, 1992, Matthew & Robert officially formed Tracyn Inc., named after the Tracyn I. Matthew has been quoted as saying to foreign news sources: "I think the time is now to benefit ourselves, merely not others". By early 1993, tribal leaders and the government were alert to the profits that the duo were making, and the illiterate government asked them for a demonstration. After the demonstration, they were laughed out, however, Tracyn still funded an advertising campaign worth SLO$240K, and that led to instant revenue for the company.
The company was criticized for not including manuals on how to use a computer since Makko Oko lagged behind other nations in computer adoption rates, and after enough backlash, started including a 9,367-page booklet on "How to use a Tracyn" in October 1995 to coincide with the launch of the Tracyn II.
1995-2000: Expansion of Operations
The Tracyn II was launched in October of 1995 at a price point of SLO$3,500, and was marketed as "The Tracyn Computer you know, with all the upgrades one needs for processing". The Tracyn I was shifted to be a general computer for all, and was sold alongside the Tracyn II. The Tracyn II was the first computer to support networking through an expansion card, and it was also the first computer created by Tracyn to contain a hard drive built-in and a graphical operating system. The Tracyn II, while sold internationally, did marginally better domestically, with SLO$50.8M in sales within the first year, that translating to 14,000 units.
With Tracyn becoming a brand name domestically, Matthew decided to shift advertising strategies after some tests over the years of the concept, incorporating dragons into their tagline etc. in all materials officially as possible. Prior to 1996, marketing may or may not have mentioned dragons, and was merely an unofficial tactic. Following the marketing change came a mass expansion of operations, being the first nation to open international production facilities, and hired over 2,000 employees and factory workers, with 34% of them being foreigners. The ramping up of operations led up to the launch of the Tracyn Portable I, the company's first laptop, which launched late 1996 at a price of SLO$2,700. The Tracyn Portable I is based on the original Tracyn I desktop computer, except with some improvements.
The Tracyn Portable II would follow years later based on the Tracyn II, and priced at SLO$1,400 due to the decrease in manufacturing costs etc. The Tracyn II was upgraded significantly from the Portable I, and it was no longer a palmtop.
