Haberlin's
 | |
Formerly | Haberlin's Chocolatiers (1837–61) |
|---|---|
| Public | |
| Traded as | MSE: HAB |
| Industry | Confectionery |
| Founded | 1837 in Tolbury, Estmere |
| Founder | Jänu Haberlin |
| Headquarters | Guildley, Morwall, Estmere |
Key people | Michael Joseph (CEO) |
| Subsidiaries | |
| Website | haberlins |
Haberlin's, formerly known as Haberlin's Chocolatiers until 1861, is an Estmerish multinational confectionery company. Haberlin's is the largest confectionery company in the world. Through its subsidiaries, it also operates in the soft drinks and ice cream industries.
Haberlin's was founded as a family business in 1837 in Tolbury, by Jänu Haberlin, an Estmerish Witterite who became one of the country's most famed chocolatiers. The company was associated with Witterite artisanry and this, combined with innovations in chocolate-making through the factory method, quickly made the company successful. It became known for well priced, but good quality, chocolate and sweet products, and by Jänu's death in 1901 the company was world-renowned. Haberlin's was, along with Weltner's and Neel's, one of the main Estmerish confectionary companies in the 19th and 20th centuries.
The company relocated its headquarters to the Morwall Borough of Guildley in 1969, citing tax rises in Tolbury as reasoning. It then acquired traditional rivals Neel's and Weltner's in 1970 and 1983 respectively, while also expanding into new markets such as soft drinks and ice cream by acquiring Whippy Ice in 1986 and Priestley's Sodas in 1994. It purchased Cassien company Cassier Pretzel Co. and Weranian company Krunch from their parent Venus Inc in 2009, marking a major expansion into foreign markets. The company was owned continually by the Haberlin family until 2007, when Michael Joseph became CEO.
In line with Witterite practices, the company has been consistently involved in social justice, and the company dedicates a portion of revenue to philanthropy through the associated, but independent, Jänu Haberlin Social Justice Trust, which is responsible for the well-known Haberlin scholarship.
Haberlin's is a constituent part of the MSE T100 Index, and is listed on the Morwall Stock Exchange under HAB. Haberlin's products are sold in over 110 countries, with production facilities in 13; Estmere, Borland, Gaullica, Werania, Rizealand, Cassier, Etruria, Paretia, Soravia, Shangea, Satucin, Senria, and Padaratha.
History
1837–1901: Haberlin's lifetime
