Rolex Unitsen

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Rolex Unitsen
Public
Traded asCSE RUG
IndustryBullion, jewellery and watchmaking
FoundedApril 24th, 1896
FounderHarold Unitsen And Albert Rolex
Headquarters,
Number of locations
560
Area served
Worldwide
Key people
Jason Dufont (CEO)
Fredrick Unitsen-Rolex (Chairman)
RevenueP4.7 Billion
OwnerUnitsen-Rolex Family
Number of employees
4,890
DivisionsUR BULLION, UR REAL ESTATE
SubsidiariesGoliath Mining
Websitewww.rolexuniten.co.pm

The Rolex Unitsen Group is a PyeMcGowian luxury watch and jewellery manufacturer, which also competes in the bullion management and excavation industry. Originally founded as Mountapricot Luxury Wristware, in 1896 in the peaceful Confederation of Wilhelmburg and Jeneva, the company has become an international image of PyeMcGowian luxury.

The Company was founded by best friends Harold Unitsen and Albert Rolex, who’s children married creating the Unitsen-Rolex Family, after they spent five years at a watchmaking academy in Jeneva, and ten years working for Stuart Watches. The company was initially funded by Harold’s father’s mining company in the mountains surrounding Wilhelmburg and Jeneva, until the early 1910s the company could support itself. The company is split between Rolex and Unitsen, with Rolex handling branding, corporate and sales, and Unitsen manufacturing the watches, hence the Unitsen name being left off of many timepieces.

Today, RU is considered only for elites and those with a fair sum of cash to purchase something so expensive. But in the 1950s, RU tried making an affordable luxury watch for the mid and lower middle class. They made a large profit until competitors found even more luxury wrist wear at half the price, thus ending the RUm affordable watch line. Except for the children’s line which is still in operation today, Rolex Unitsen restarted it’s middle class line in 1967, in the form of Stuart Timepieces, which also makes RU’s pocket watches and clocks. In 2017 RU’s most expensive watch was sold for 8.2 Million Poggles at the Nova Marina Auction House, becoming the most expensive piece of wrist wear sold to the public.

In 1922 Rolex Unitsen expanded into both Bullion and Jewellery, both of which are still operational. The company holds the largest collection of precious metals, outside the government and the five largest banks in PyeMcGowan. The company keeps its metals in the Mt Serratton Facility in the high mountains surrounding Wilhelmburg and Jeneva. In 1962 the watchmaker received royal endorsement, for its production of watches, for a low price for the currently exiled PyeMcGowian Military Forces.

Brands

The RU group holds multiple brands, including Stuart, Mount Tudor and Goliath. As well as owning mining company Mountapricot, which it uses for its precious metals items. The Rolex Unitsen Group also owns the DW, a real estate company founded by the Brother in law of the current Chairman. The RU group’s real estate portfolio contains the Grosvenor Mansion, currently the most expensive in the Frobricher States, and Finle House on Lake Aurarian, once owned by Ronald Jenkins.

Watches

The Dayton Liberty The most expensive Dayton

No Watches produced by Rolex Unitsen are prices below 1,000. Including the children’s line. What makes them so expensive is that they are all handcrafted over the course of 1 year. The company started with pocket watches before transitioning to wrist wear. The company’s most famous and most expensive line of watches is the Dayton, with 250 different items in the line since 1919. The company produces the King Wendover line, which is famously worn by the PyeMcGowian Monarch and is free to any member of any royal or princely family around the world, one recently sold for 6.6 Million Poggles at Preson’s Auction.